One of the most significant investments in the future of your firm is the money you spend on proposals
for new contracts. Formal proposals, such as those you prepare for government contracts or major commercial
assignments, generally cost from tens of thousands to several million dollars. To achieve a reasonable
return on these investments, you must win at least 50% of these competitive proposals.
In the world of competitive government contracting, a 30% win rate for new contracts is often accepted
as normal performance. Increasing the win rate to over 50% and maintaining that high level of performance
requires a disciplined management process and a structured performance approach. I work with firms to
create business development systems tailored to the practice and market of each firm.


